Conference Handbook

ISBN 186308 144 5

Contact: ANZMAC
Web site: http://www.anzmac.org/

Edited by: Ms Daniela Spanjaard, Dr Sara Denize and Dr Neeru Sharma School of Marketing, University of Western Sydney

2008 Conference Secretariat
Promaco Conventions
PO Box 890, Canning Bridge WA 6153
Ph: +61 (08) 9332 2900  Fax: +61 (08) 9332 2911
www.promaco.com.au

Disc prepared by DiskBank
www.diskbank.com.au

This CD contains all papers which have been accepted as fully refereed for the ANZMAC 2008 Conference held in Sydney. All have been subject to a double blind peer reviewing process.